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Amazon.com: The Design of Business: Why Design Thinking is the Next Competitive Advantage: 8601200550054: Martin, Roger L.: Books.Roger Martin's presentation at the Unfinished Business lecture series, hosted by Strategic Innovation Lab at OCAD and sponsored by Torch Partnership. The Design of Business: Why Design Thinking is the Next Competitive Advantage description : Martin shows how leading companies Author : Roger L. Martin. Roger Martin- The Design of Business: Why Design Thinking is the Next Competitive Advantage (Unplugged) - Free download as PDF File (.pdf), Text File (.txt) Roger Martin. 2009. The Design of Business: Why Design Thinking is the Next Competitive Advantage. Harvard Business School Publishing. Rotman Designworks. Roger Martin; Published 2009; Economics. 1. The Science and Art of Business 2. Reliability versus Validity 3. The Competitive Advantage of Design Thinking 4 The Design of Business: Why Design Thinking is the Next Competitive Advantage PDF book by Roger L. Martin Read Online or Free Download in ePUB | PDF | MOBI.

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